Local growers say too many Bay Area farmers’ markets actually hurts business (VIDEO)

Locals flock to the California Avenue farmer's market on Sundays in Palo Alto. (Photo: Kelsey Williams)

View Video >>

Farmers’ markets have positively boomed in the Bay Area for the past 15 years. Positive media attention surrounding local, organics foods has led to a demand for more markets by cities and communities. What many do not realize, however, is that the increase in markets could be hurting the small farmers who frequent them.

Some farmers who used to be able to survive by going to one or two large regional markets each week are now having to set up shop at between six and 12 smaller markets. This means higher costs and more work to reach the same amount of people.

Experts say the Bay Area has not yet reached market saturation, and some farmers and market associations are taking steps to ensure it won’t in the future.

 

+ posts

About The Author

4 thoughts on “Local growers say too many Bay Area farmers’ markets actually hurts business (VIDEO)”

  1. Yes I agree with the assessment that we are reaching a saturation point. Me and my fellow marketers at the Napa Farmers Market have noticed a steady decline of attendees over the last three years and we will be adding a new market to attend this year to make up the difference. Still so happy to be what we are doing!

  2. Pingback: The promised farmers’ market video is on Peninsula Press | Kwill

  3. Pingback: Eat the Week: Guy Fieri‚Äôs Yellow Lamborghini Stolen, Charles Chocolates Goes Under, New Cowgirl Creamery Cheese, and Aziza in FiDi » Poor Taste San Francisco

  4. Pingback: Growing farmers markets produce too much of a good thing | Way Out West News

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top